Defining your audience

  • Age: Range from the age of 15 to 40. We have chosen this age range because if we went any lower that would be in appropriate as parents are far more overprotective and we wouldn't want to lose audiences. But the starting age from 15 assures people that its not to appalling to watch, that it contains the ingredients to make it a suitable trailer to watch. 
  • Sex: aimed at both genders, but would mostly attract males attention.
          The action genre is more directed towards the male audience, as there is a lot violence, big explosion and hot female icon these draw the male attention to watch the film. So we will have to base our research on those elements that we would need to make a good action trailer. 
  • Education: Will be shown during school holidays, around July, August and weekends, as in England this is when people are mostly on holiday. This is when a lot people will be able to have access to the cinema without any obstacles distracting them from going to watch the film. 
  • Film tastes: Interested in action movies, which consists of adventures and loudness which attention grabs. 
  • Music tastes: Fast, upbeat music which is interesting for the audience and adds tension.
  • Social class:C1 to below, these people in that social class would have more spare time go watch films, as they wont be too busy, they have more flexibility than a person who's class is A or B.

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1 comments:

CBA Media Studies said...

Good stuff - a video questionnaire is an excellent and creative idea which has the potential to show a very good and creative use of ICT in the presentation of Research! Go with it.

Secondly, can you link any films to this audience profile that exist already so that when youmake yours you are aware of the place in the UK Film market that it would occupy?

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